Ultra-soft Re:Play Collection

You never forget your first

Say hello (again) to the iconic, first-ever Parade fabric: Ultra Soft Re:Play—it went viral for a reason.

Ultimate Comfort

Our original fabric feels like wearing nothing. Comfy, ultra-soft, and designed with 360 stretch to move however you move. Wear all day, everyday.

Eco-Friendly

Recycled fabric that would otherwise be discarded and instead transformed into buttery-soft yarns. Certified recycled.

Full Spectrum Color

Our non-basic basics are back and restocked in our classic colors. Plus, three new neutrals you will love.

Inclusive Fits

Re:Play offers a fit that feels tailormade to you. The ultra-soft fabric contours and supports your natural shape-covering over 30 bra sizes.

"The softest pair I’ve ever owned!"

"RePlay thongs are a game-changer."

"Fits like a dream and doesn’t dig in."

"RePlay feels like second skin."

"Stylish, soft, and sustainable."

“The softest pair I’ve ever owned!”

“RePlay thongs are a game-changer.”

“Fits like a dream and doesn’t dig in.”

“RePlay feels like second skin.”

“Stylish, soft, and sustainable.”

Shop core styles, colors and new shades-in all their certified recycled glory.

What's better than our Re:Play fabric? Seeing how you style it.
Meet the underwear that was all over your IG feed.