Say hello (again) to the iconic, first-ever Parade fabric: Ultra Soft Re:Play—it went viral for a reason.
You never forget your first
Ultimate Comfort
Our original fabric feels like wearing nothing. Comfy, ultra-soft, and designed with 360 stretch to move however you move. Wear all day, everyday.
Eco-Friendly
Recycled fabric that would otherwise be discarded and instead transformed into buttery-soft yarns. Certified recycled.
Full Spectrum Color
Our non-basic basics are back and restocked in our classic colors. Plus, three new neutrals you will love.
Inclusive Fits
Re:Play offers a fit that feels tailormade to you. The ultra-soft fabric contours and supports your natural shape-covering over 30 bra sizes.
Over 46,000 5-star reviews
"The softest pair I’ve ever owned!"
"RePlay thongs are a game-changer."
"Fits like a dream and doesn’t dig in."
"RePlay feels like second skin."
"Stylish, soft, and sustainable."
"The softest pair I’ve ever owned!"
"RePlay thongs are a game-changer."
"Fits like a dream and doesn’t dig in."
"RePlay feels like second skin."
"Stylish, soft, and sustainable."
“The softest pair I’ve ever owned!”
“RePlay thongs are a game-changer.”
“Fits like a dream and doesn’t dig in.”
“RePlay feels like second skin.”
“Stylish, soft, and sustainable.”
Shop core styles, colors and new shades-in all their certified recycled glory.
We love to see it.
What's better than our Re:Play fabric? Seeing how you style it.
Meet the underwear that was all over your IG feed.
Category
Underwear (40)
Bra (12)
Bralette (12)
Bodysuits & Dresses (3)
Bralette Fits Bra Size
30D (2)
30E/DD (2)
30F/DDD (2)
32/DDD/F (1)
32A (10)
32B (10)
32C (3)
32D (8)
32DD/E (1)
32E/DD (3)
32F/DDD (10)
32G (1)
34A (10)
34B (10)
34C (10)
34D (10)
34DD/E (1)
34DDD/F (1)
34E/DD (8)
34F/DDD (1)
34G (1)
35DD/E (1)
36B (10)
36C (10)
36D (10)
36DDD/F (1)
36E/DD (9)
36F/DDD (9)
36G (1)
38A (2)
38B (10)
38C (10)
38D (10)
38DD/E (1)
38DDD/F (1)
38E/DD (10)
38F/DDD (8)
38G (1)
40/DD/E (1)
40A (2)
40B (8)
40C (8)
40D (10)
40DDD/F (1)
40E/DD (10)
40F/DDD (10)
40G (8)
42B (2)
42C (10)
42D (10)
42DD/E (1)
42E/DD (8)
42F/DDD (7)
42G (7)
Size
XS (65)
S (66)
M (61)
L (61)
XL (63)
2XL (61)
3XL (65)
4XL (1)
5XL (4)
0+ (2)
1+ (2)
2+ (1)
2XL+ (12)
3+ (2)
L+ (12)
M+ (12)
S+ (12)
XL+ (12)
Style
Brief (19)
Thong (12)
Underwire Bra (12)
Boyshort (8)
Triangle Bralette (7)
Scoop Bralette (5)
Bodysuit (3)
Cheeky (1)
Fabric
Ultra-Soft Re:Play ☁️🔁 (67)
Color Family
Black (21)
Pink (19)
Red (13)
Print (12)
Blue (10)
Purple (9)
Brown (7)
Green (2)
White (1)
Colors All
Eightball (11)
Balloon (8)
Premium Plum (8)
Blushing Rose (7)
Parade Leopard (7)
Crown Blue (5)
Wet Cherries (5)
Crown Blue Colorblock (4)
Eightball Colorblock (3)
Parade Rose (3)
Bite (1)
Butterfly (1)
Hibiscus (1)
Olive (1)
Olive Branch (1)
Pearl (1)
Ultra-soft Re:Play Collection
67 results
Ultra-soft Re:Play Collection
67 results
Re:Play Scoop Bralette | Ultra-Soft Re:Play (Eightball)
$24.00
An everyday comfortable bralette with weightless support. Featuring transformable and adjustable straps and a featherlight AirBandà ¢ÃƒÆ’Æ’ ¢ÃƒÆ’ ¢Ãƒ ¢Ã¢â‚¬Å¡ ¬Ãƒâ€¦ ¡ ¬ÃƒÆ’Æ’Ã ¢Ã¢â€š ¬ ¦ ¡ÃƒÆ’ƒÆ’Ã†à ¢Ã¢â€š ¬Ã¢â€ž ¢ÃƒÆ’Æ’ ¢ÃƒÆ’ ¢Ãƒ ¢Ã¢â€š ¬Ã… ¡ ¬ÃƒÆ’†¹Ãƒâ€¦Ã¢â‚¬Å“ ¢ for the most comfortable underboob experience ever. Now in Eightball 3
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SKU: #SCBRP-ETBXS
Re:Play Brief | Ultra-Soft Re:Play (Eightball)
$18.00
The Re:Play Brief is our insanely comfortable update on your go-to, classic pair of underwear. Featuring a cooling paneled mesh front, you'll find yourself reaching for this style everyday.
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SKU: #BFRP-ETBXS BFRP-ETBS BFRP-ETBM BFRP-ETBL BFRP-ETBXL BFRP-ETB2XL BFRP-ETB3XL BFRP-ETB5XL 151250 151251 151252 151253 151254 151255 151256
Re:Play Triangle Bralette | Ultra-Soft Re:Play (Eightball)
$24.00
Our Triangle bralette is finally here! Meet the essential made for every moment of your week. Featuring transformable and adjustable straps for weightless support with no digging or tugging, and our very own AirBandà ¢Ãƒ ¢Ã¢â€š ¬Ã… ¾ ¢ designed for an ultra-light underboob feel.
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SKU: #TRBRP-ETBXS
Re:Play New Triangle Bralette | Ultra-Soft Re:Play (Balloon)
$24.00
💋 Our original bralettes just got better—meet Re:Play with a new smoother, sleeker fit.
â¤ï¸ The essential triangle bralette for every moment of your week.
💫 Made for every day with 360 ° stretch, adjustable straps, and a featherlight band so you’re free to play.
â˜ï¸ Ultra-soft, cool-to-touch, and never rolls or digs in, just 24/7 comfort.
Classic triangle cup bralette
AirBandâ„¢ underboob support
Back hook-and-eye closure
Adjustable, transformable straps
Sizes XS-3XL
Sustainable Re:Play material made from soft recycled yarns
Our signature fabric is cool to the touch with 360 ° stretch
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SKU: #TNEWRP-BALXS TNEWRP-BALS TNEWRP-BALM TNEWRP-BALL TNEWRP-BALXL TNEWRP-BAL2XL TNEWRP-BAL3XL
Always On Lightly Lined T-Shirt Bra | Ultra-Soft Re:Play (Eightball)
$38.00
✨ The everyday underwire t-shirt bra you won’t want to take off (because you’ll probably forget you have it on).
🫂 Lightly lined for feeling secure and supported with a flexible, comfortable wire that never pokes or digs and mega-flattering neckline.
â˜ï¸ Featuring recycled spacer cups that offer a breathable and featherlight feel without restriction or added weight.
â¤ï¸ Made with our iconic recycled Re:Play fabric and breathable Silky Mesh that feels like wearing your softest sweats.
🌀 Always On is our bra collection of styles that you’ll reach for every single day—so comfy, supportive, and flattering that they’ll turn bra haters into believers.
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SKU: #UWTRP-ETBXS UWTRP-ETBS UWTRP-ETBM UWTRP-ETBL UWTRP-ETBXL UWTRP-ETB2XL UWTRP-ETB3XL UWTRP-ETBS_PLUS UWTRP-ETBM_PLUS UWTRP-ETBL_PLUS UWTRP-ETBXL_PLUS UWTRP-ETB2XL_PLUS
Re:Play Boyshort | Ultra-Soft Re:Play (Eightball)
$18.00
The Re:Play Boyshort is our highest-rise style and community favorite. Up to size 5XL and featuring medium coverageà ¢ÃƒÆ’ ¢Ãƒ ¢Ã¢â€š ¬Ã… ¡ ¬ÃƒÆ’ ¢Ãƒ ¢Ã¢â‚¬Å¡ ¬ this is the is the pair we love to lounge in and wear under dresses.
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SKU: #BRP-ETBXS BRP-ETBS BRP-ETBM BRP-ETBL BRP-ETBXL BRP-ETB2XL BRP-ETB3XL 149914 149915 149916 149917 149918 149919 149920
Always On Push-Up Bra | Ultra-Soft Re:Play (Eightball)
$38.00
✨Elevate your favorite tee with this supportive, lifting underwire bra.
â˜ï¸ Featuring an eco-foam push-up pad made from USDA-certified biobased foam and flattering demi neckline for an amplified look.
â¤ï¸ Made with our iconic recycled Re:Play fabric and breathable Silky Mesh that feels like wearing your softest sweats.
🌀 Always On is our bra collection of styles that you’ll reach for every single day—so comfy, supportive, and flattering that they’ll turn bra haters into believers.
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SKU: #UWPURP-ETBXS UWPURP-ETBS UWPURP-ETBM UWPURP-ETBL UWPURP-ETBXL UWPURP-ETB2XL UWPURP-ETB3XL UWPURP-ETBS_PLUS UWPURP-ETBM_PLUS UWPURP-ETBL_PLUS UWPURP-ETBXL_PLUS UWPURP-ETB2XL_PLUS
Re:Play High Waisted Brief | Ultra-Soft Re:Play (Eightball Colorblock)
$18.00
⠤ï ¸ â€Ã°Å¸â€ ¥ We've expanded our sizes — after two years of feedback, planning, and countless community fittings, Re:Play is now up to 5XL! (And this is just the beginning. ) All the comfort of our full-coverage Brief, plus extra waist support for the held-in feeling you love.
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SKU: #HRBFRP-EBMXS HRBFRP-EBMS HRBFRP-EBMM HRBFRP-EBML HRBFRP-EBMXL HRBFRP-EBM2XL HRBFRP-EBM3XL
Always On Push-Up Bra | Ultra-Soft Re:Play (Balloon)
$38.00
✨Elevate your favorite tee with this supportive, lifting underwire bra.
â˜ï¸ Featuring an eco-foam push-up pad made from USDA-certified biobased foam and flattering demi neckline for an amplified look.
â¤ï¸ Made with our iconic recycled Re:Play fabric and breathable Silky Mesh that feels like wearing your softest sweats.
🌀 Always On is our bra collection of styles that you’ll reach for every single day—so comfy, supportive, and flattering that they’ll turn bra haters into believers.
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SKU: #UWPURP-BALXS UWPURP-BALS UWPURP-BALM UWPURP-BALL UWPURP-BALXL UWPURP-BAL2XL UWPURP-BAL3XL UWPURP-BALS_PLUS UWPURP-BALM_PLUS UWPURP-BALL_PLUS UWPURP-BALXL_PLUS UWPURP-BAL2XL_PLUS
Re:Play High Waisted Brief | Ultra-Soft Re:Play (Balloon)
$18.00
⠤ï ¸ â€Ã°Å¸â€ ¥ All the comfort of our full-coverage Brief, plus extra waist support for the held-in feeling you love.
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SKU: #HRBFRP-BALXS HRBFRP-BALS HRBFRP-BALXL HRBFRP-BAL2XL HRBFRP-BAL3XL 166783 166784 166787 166788 166789
Re:Play Thong | Ultra-Soft Re:Play (Balloon)
$18.00
⠤ï ¸ â€Ã°Å¸â€ ¥ Sizes XS-5XL!✠¨ The thong for people who don't wear thongs. Our #1 bestseller—dubbed the “comfiest thong†on the market by Teen Vogue. 🠤 ¸â€Ã¢â„¢â‚¬Ã¯ ¸ Made for everyday with 360 ° stretch so you’re free to play. 🌠¸ Ultra-soft, cool-to-touch, and never rolls or digs in, just 24/7 comfort.
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SKU: #TRP-BALXS TRP-BALS TRP-BALM TRP-BALL TRP-BALXL TRP-BAL2XL TRP-BAL3XL TRP-BAL5XL 149921 149922 149923 149924 149925 149926 149927 288855
Re:Play Brief | Ultra-Soft Re:Play (Balloon)
$18.00
The Re:Play Brief is our insanely comfortable update on your go-to, classic pair of underwear. Featuring a cooling paneled front, you'll find yourself reaching for this style everyday.
Now in Balloon 3
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SKU: #BFRP-BALXS BFRP-BALS BFRP-BALM BFRP-BALL BFRP-BALXL BFRP-BAL2XL BFRP-BAL3XL 151271 151272 151273 151274 151275 151276 151277
Re:Play High Waisted Brief | Ultra-Soft Re:Play (Butterfly)
$18.00
â¤ï¸â€ðŸ”¥ All the comfort of our full-coverage Brief, plus extra waist support for the held-in feeling you love.
🤸â€â™€ï¸ Made for everyday with 360 ° stretch so you’re free to play.
🌸 Ultra-soft, cool-to-touch, and never rolls or digs in, just 24/7 comfort
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SKU: #HRBFRP-BTFLXS HRBFRP-BTFLS HRBFRP-BTFLM HRBFRP-BTFLL HRBFRP-BTFLXL HRBFRP-BTFL2XL HRBFRP-BTFL3XL 295411 295409 295408 295407 295410 295405 295406
Re:Play Brief | Ultra-Soft Re:Play (Crown Blue Colorblock)
$18.00
🪄 Our take on your classic go-to pair of underwear—features a cooling paneled mesh front, and a mid-rise.
🤸â€â™€ï¸ Made for everyday with 360 ° stretch so you’re free to play.
🌸 Ultra-soft, cool-to-touch, and never rolls or digs in, just 24/7 comfort.
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SKU: #BFRP-CABXS BFRP-CABS BFRP-CABM BFRP-CABL BFRP-CABXL BFRP-CAB2XL BFRP-CAB3XL
Re:Play Boyshort | Ultra-Soft Re:Play (Crown Blue)
$18.00
â¤ï¸ Our community favorite! Comfortable boyshort underwear with a high rise and medium coverage.
🤸â€â™€ï¸ Made for everyday with 360 ° stretch so you’re free to play.
🦠Ultra soft, cool to touch, and never rolls or digs in, just 24/7 comfort in sizes XS to 3XL.
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SKU: #BRP-CRNBLUXS BRP-CRNBLUS BRP-CRNBLUM BRP-CRNBLUL BRP-CRNBLUXL BRP-CRNBLU2XL BRP-CRNBLU3XL
Re:Play High Waisted Brief | Ultra-Soft Re:Play (Eightball)
$18.00
An iteration of our bestselling, full-coverage Brief à ¢ÃƒÆ’ ¢Ãƒ ¢Ã¢â€š ¬Ã… ¡ ¬ÃƒÆ’ ¢Ãƒ ¢Ã¢â‚¬Å¡ ¬ the ultra-comfortable High Rise Brief offers more waist support for the held-in feeling you love.
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SKU: #HRBFRP-ETBXS HRBFRP-ETBS HRBFRP-ETBM HRBFRP-ETBL HRBFRP-ETBXL HRBFRP-ETB2XL HRBFRP-ETB3XL 161936 161938 161941 161943 161944 161946 161948
