Boxes available while supplies last.
Tie dye your New:Cotton set in time for summer. Meet Parade’s first-ever completely customizable capsule collection in partnership with the legendary tie dye company, Rit.
Includes a New:Cotton Strappy Scoop Bralette and High Rise Thong in Cloud and a Rit x Parade custom dye kit for endless possibilities.
New:Cotton is a sustainable fabric blend made from TENCEL™ Lyocell (a fiber made from sustainably-sourced trees) and TENCEL™ x REFIBRA™ Technology (a new fiber made from post-consumer upcycled cotton scraps).
We worked with Rit to create their first-ever plastic-free dye kit.
Parade Product Score - Scoop Bralette: 89%
Parade Product Score - High Rise Thong: 94%
Our sexy, sustainable alternative to cotton basics.
Combines the breathability of cotton you love, with styles you’ll want to wear every day.
Made with a sustainable blend of TENCEL™ Lyocell & upcycled cotton scraps.