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UGC

Introducing Second Life by Parade. Recycle your underwear, reduce your carbon footprint.

Introducing Second Life by Parade. Recycle your underwear, reduce your carbon footprint.

We make ultra-soft
expressive basics.

UNREAL COMFORT

UNREAL COMFORT

Ultra-flattering underwear that
feels like a second-skin.

INCLUSIVE SIZING

INCLUSIVE SIZING

Basics in sizes XS-3XL.

SUSTAINABLE FABRICS

SUSTAINABLE FABRICS

Certified recycled materials.
Good for you and the planet.

SOCIAL GOOD

SOCIAL GOOD

We donate 1% of sales to
organizations we believe in.

Meet Re:Play, our original ultra-soft recycled fabric.

Moves with you so you’re free
to play all day long.

Hand Feel

COOL TOUCH

Ultra-light fabric made from superfine yarns.

Body Feel

360° STRETCH

Super-stretchy waistband for unlimited movement.

Triangle Bralette | Re:Play

Triangle Bralette

Re:Play

Introducing the Triangle bralette you'll never want to take off.
1112 reviews
Scoop Bralette | Re:Play

Scoop Bralette

Re:Play

Meet the weightlessly supportive Scoop bralette.
1020 reviews
Thong | Re:Play

Thong

Re:Play

Our #1 bestseller — meet the comfiest Thong you'll ever wear.
2839 reviews
Brief | Re:Play

Brief

Re:Play

An insanely comfortable update on your classic pair of underwear.
2755 reviews

Meet Supersoft—a warm hug from a cloud.

Body-hugging base layers. Made to be touched.

Hand Feel

WEIGHTLESSLY PLUSH

Made from silky superfine fibers — light as air yet durable.

Body Feel

MADE FROM TREES

Using sustainably-sourced TENCEL™️ by Lenzing.

Triangle Bralette | SuperSoft

Triangle Bralette

SuperSoft

Classic cut in the softest bralette ever.
27 reviews
Scoop Bralette | SuperSoft

Scoop Bralette

SuperSoft

Feels like a cloud, holds you like a hug.
21 reviews
Brief | SuperSoft

Brief

SuperSoft

Your softest everyday underwear.
13 reviews
High Rise Brief | SuperSoft

High Rise Brief

SuperSoft

High leg cut for sexy softness.
35 reviews

Meet Cozy Waffle—delicious texture, warm comfort.

Head-to-toe coziness for your softest days out and warmest nights in.

Hand Feel

SUPER WARM

Thermal fabric designed to keep you cozy 24/7.

Body Feel

DELICIOUS TEXTURE

An ultra-plush brushed exterior for texture you want to touch.

Easy Long Sleeve Crew Neck | Cozy Waffle

Easy Long Sleeve Crew Neck

Cozy Waffle

Layer over your favorite bralette or the Cropped Tank Top for ultimate comfort. Pairs perfectly with Waffle bottoms for plush warmth from head to toe.
17 reviews
Scoop Bralette | Cozy Waffle

Scoop Bralette

Cozy Waffle

Weightless support paired with plush comfort—you'll reach for this bralette every day this winter.
6 reviews
Jogger | Cozy Waffle

Jogger

Cozy Waffle

Go from home to morning coffee runs and shopping trips right after—now, your coziest loungewear is also your most stylish.
22 reviews